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AMA GROUP

HPlatforms & Infrastructure

API & IntegrationYour systems, finally speaking one language.

AMA GROUP designs the APIs and integration layers that connect your core platforms, partners, payment providers, and legacy systems, with clear contracts, observability, and failure handling built in.

Illustrative architecture drawing08 / 14
Code
H
Practice
Platforms & Infrastructure
Scope areas
9
Delivery phases
6

Overview

REST and GraphQL APIs, payments, webhooks, and event-driven integrations that make separate systems work as one.

Integration is where many enterprise software initiatives succeed or quietly fail. A typical organization runs an ERP, a CRM, an e-commerce storefront, and an HR system, and works with logistics partners, payment providers, and government platforms, each with its own data model, authentication scheme, and reliability profile. API and integration engineering connects them so data flows correctly and securely, and so failures are visible and recoverable instead of silent.

In Saudi Arabia, digital services depend more than ever on external connectivity: local payment methods such as mada cards, Apple Pay, and digital wallets; ZATCA e-invoicing requirements; national digital identity and verification services; and SMS, shipping, and banking providers. Internationally, organizations adopt SaaS tools, marketplaces, and partner APIs at a pace that point-to-point scripts cannot sustain, and every shortcut taken under deadline pressure makes the next integration harder.

AMA GROUP treats integrations as products with owners, contracts, and service levels. We design API-first, with OpenAPI, AsyncAPI, or GraphQL schemas agreed before implementation; choose synchronous or event-driven patterns based on the business process; and build in idempotency, retries, dead-letter handling, and distributed tracing from day one. The result is an integration layer your team can extend without rediscovering how everything fits together.

Scope of work

What this service can cover. Most engagements combine several of these areas.

  • REST APIs

    Resource-oriented APIs defined in OpenAPI 3, with consistent error formats, pagination, and versioning, plus generated documentation and client SDKs.

  • GraphQL

    Schema design, resolvers, and federation for products that aggregate data from many services, with query-cost limits and caching to keep performance predictable.

  • Systems integration

    Two-way connectivity between ERP, CRM, HR, e-commerce, and SaaS platforms such as SAP, Microsoft Dynamics 365, Odoo, Salesforce, and Shopify, with explicit field mapping and reconciliation.

  • Payments

    Checkout and payment flows supporting local methods such as mada, Apple Pay, and digital wallets through the gateway you contract with, including tokenization, 3-D Secure, refunds, and settlement reconciliation.

  • Microservices

    Service decomposition along business boundaries, with API gateways and contracts that let teams deploy independently, applied only where your scale and team structure justify the added complexity.

  • Event-driven workflows

    Asynchronous processing with Kafka, RabbitMQ, or cloud queues, using the outbox pattern and sagas for long-running business transactions that span several systems.

  • Webhooks

    Reliable inbound and outbound webhooks with signature verification, retries with backoff, idempotency keys, and delivery logs your support team can inspect.

  • Legacy system connectivity

    Adapters for SOAP services, file-based exchanges such as SFTP, CSV, and EDI, and direct database access, wrapping older systems in modern APIs without risky rewrites.

  • Automation

    Cross-system workflow automation, from approvals and notifications to document generation and data synchronization, using code-first orchestration such as Temporal or tools like n8n where they fit.

Typical use cases

Representative scenarios where organizations need this service: examples of the need, not past client engagements.

Connecting storefront, ERP, and warehouse

A retailer re-keys orders, stock levels, and invoices between its e-commerce platform, ERP, and warehouse system. An integration layer synchronizes them automatically and flags mismatches for review.

Adding local payment methods

A subscription or marketplace product adds mada and Apple Pay through its chosen gateway, with webhook-driven status updates, refunds, and daily settlement reconciliation.

Launching a partner API program

A logistics or fintech company exposes a public API to its partners, with API keys, rate limits, a developer portal, a sandbox environment, and usage analytics.

Modernizing around a legacy core

An organization relying on a decades-old core system wraps it in a modern API facade and gradually moves functionality out using the strangler-fig pattern, avoiding a risky big-bang replacement.

E-invoicing integration

A company connects its invoicing or ERP system to meet ZATCA e-invoicing integration requirements, with validation, cryptographic stamping, and retry handling built into the flow.

Event-driven patient notifications

A healthcare booking platform publishes appointment events that trigger SMS reminders, calendar updates, and record synchronization, without coupling each system directly to the others.

Delivery approach

Clear phases with defined outputs, so you can follow progress and make decisions at every stage.

  1. Step 1

    Integration landscape mapping

    We inventory systems, data ownership, volumes, latency needs, and authentication methods, and agree on the system of record for every core entity.

  2. Step 2

    Contract-first design

    API and event schemas are written and reviewed with consuming teams before any code, and mock servers let front-end and partner teams start in parallel.

  3. Step 3

    Pattern selection

    We decide between synchronous and asynchronous flows, orchestration and choreography, and gateway placement, and record each decision with its trade-offs.

  4. Step 4

    Resilient implementation

    Every integration ships with input validation, idempotency, retries with backoff, circuit breakers, and dead-letter queues, so partial failures never corrupt data.

  5. Step 5

    Contract and integration testing

    Consumer-driven contract tests, sandbox testing against each provider, and load tests at expected peak volumes catch breaking changes before they reach production.

  6. Step 6

    Observability and handover

    Distributed tracing, integration health dashboards, and runbooks for replaying failed messages give your team full visibility after go-live.

Technical capabilities

Tools and platforms we select from, based on your context, constraints and existing stack.

API design & documentation

  • OpenAPI 3
  • AsyncAPI
  • GraphQL
  • gRPC
  • Redoc
  • Swagger UI
  • Postman

Gateways & runtime

  • Kong
  • AWS API Gateway
  • Azure API Management
  • Apollo Federation
  • Envoy
  • NGINX

Messaging & events

  • Apache Kafka
  • RabbitMQ
  • Amazon SQS & SNS
  • Azure Service Bus
  • Google Cloud Pub/Sub
  • NATS
  • Debezium

Implementation

  • Node.js
  • NestJS
  • Go
  • Java
  • Spring Boot
  • Python
  • FastAPI
  • .NET

Testing & orchestration

  • Pact
  • Newman
  • k6
  • Temporal
  • n8n
  • OpenTelemetry

Technologies listed are capabilities and ecosystems we work with, not partnerships, certifications or endorsements.

Deliverables

What you receive during and at the end of the engagement. The exact set depends on the agreed scope.

  • Integration landscape map and data ownership matrix
  • API and event specifications (OpenAPI, AsyncAPI, or GraphQL schema)
  • Implemented APIs and integration services with automated test suites
  • Developer documentation portal and sandbox environment
  • Payment flows with refund handling and settlement reconciliation reports
  • Integration health dashboards with tracing and alerting
  • Runbooks for failure handling, message replay, and partner onboarding

Frequently asked questions

Have a different question?

Ask our team

REST suits stable, resource-oriented operations and public or partner APIs, where simplicity and caching matter. GraphQL suits client applications that aggregate data from several sources and need flexible queries, such as mobile apps and dashboards. Many platforms use both: REST for external integrations and GraphQL as a back-end-for-front-end layer.

Related industries

Sectors where this service is commonly needed.

  • Financial Services & Fintech

    Secure digital banking, payments and analytics platforms engineered for trust and scale.

  • Retail & E-commerce

    Unified commerce platforms that connect online stores, apps, branches and fulfillment in one experience.

  • Logistics & Supply Chain

    Fleet, warehouse and delivery platforms that give real-time visibility from first mile to last.

  • Healthcare

    Patient-centered digital health platforms, from booking and telehealth to interoperable clinical data.

  • Government & Public Sector

    Citizen-centered digital services, interoperable platforms and Arabic-first experiences for public entities.

Design explorations showing how this service could come together in a real product, not delivered client work.

Concept Project: A design concept that shows how we think, not a delivered client project.Manufacturing & Industrial Operations

Mizan: A Unified Enterprise Resource Platform

An Arabic-first ERP exploration that brings finance, procurement, inventory and production planning onto one operational record for a multi-site manufacturer.

View concept
Concept Project: A design concept that shows how we think, not a delivered client project.Internal Operations in Financial Services

Sanad: An Arabic-First Enterprise Assistant

An AI assistant concept that answers a financial institution’s staff from its own policies and procedures, citing its sources and respecting permissions.

View concept
Concept Project: A design concept that shows how we think, not a delivered client project.Retail & E-commerce

Rawaj: A Unified Commerce Ecosystem

A headless commerce exploration that connects web store, mobile app, physical branches and marketplaces through one inventory and a seamless Arabic shopping experience.

View concept
Concept Project: A design concept that shows how we think, not a delivered client project.Real Estate & Property Management

Iwan: Smart Property Operations Platform

A platform concept that runs a property portfolio from lease to maintenance, bringing owners, tenants, technicians and connected buildings into one place.

View concept
Concept Project: A design concept that shows how we think, not a delivered client project.Healthcare

Nabd: A Connected Patient Access Platform

A concept platform that streamlines the patient journey from booking to the clinic door across multiple branches, integrated through HL7 FHIR.

View concept
Concept Project: A design concept that shows how we think, not a delivered client project.Transport & Logistics

Masar: Fleet & Last-Mile Orchestration

A logistics platform concept that connects planning, dispatch, drivers and customers in one live picture, from the warehouse to the recipient’s door.

View concept
Concept Project: A design concept that shows how we think, not a delivered client project.Fintech

Hasala: A Digital Wallet & Money App

A consumer fintech concept combining account, card, instant payments and savings goals, built on a ledger with no tolerance for error.

View concept
Illustrative Solution: A model of a possible solution, not completed client work.Technology Startups

Falak: A Multi-Tenant SaaS Foundation

An illustrative cloud-native SaaS architecture that separates control plane from data plane and grows from the first customer to enterprise accounts without a rebuild.

View concept

Services that often work alongside this one.

Enterprise Software

ERP, CRM, HR and finance systems shaped around how you work: integrated, adaptable and built to grow with you.

Cloud & DevOps

Secure, scalable cloud foundations, automated delivery pipelines and full observability on AWS, Azure and Google Cloud.

Security Engineering

Security built into architecture, code, and delivery pipelines from day one, not bolted on after launch.

Tell us what you are building.

Share your goals for API & Integration. We will come back with a clear approach, a proposed team shape and practical next steps.