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AMA GROUP

Sector perspective

Logistics & Supply Chain

Modern logistics runs on data as much as on trucks. AMA GROUP builds the tracking, dispatch, warehouse and analytics platforms that turn complex supply chains into visible, manageable operations.

This page describes potential solutions for the sector. It does not refer to existing clients.

Service map: the lit codes are the services behind this sector's potential solutions.

  • AWebsites & Web Applications
  • BMobile Applications
  • CAI & Intelligent Systems
  • DEnterprise Software
  • GData Engineering & BI
  • HAPI & Integration
  • JUI/UX & Product Design
  • LIoT & Connected Systems

Context

Saudi Arabia is positioning itself as a global logistics hub linking Asia, Europe and Africa. The National Industrial Development and Logistics Program, investment in ports, rail and logistics zones, and the rapid growth of e-commerce are driving demand for faster, more transparent and better-integrated supply chains.

Worldwide, the sector is adopting real-time tracking, route optimization, warehouse automation and predictive analytics. The opportunity for carriers, 3PLs and distributors is to replace phone-and-spreadsheet coordination with connected platforms that give dispatchers, drivers, warehouse teams and customers the same live picture.

Challenges

Where the friction is

Recurring pressures we design around from the first workshop.

Limited shipment visibility
Without real-time tracking, customers chase updates and teams discover problems too late.
Manual dispatch and routing
Planning routes and assigning drivers by hand wastes capacity and fuel.
Warehouse inefficiency
Paper-based picking, inaccurate bin locations and slow cycle counts limit throughput.
Disconnected systems
TMS, WMS, ERP and client systems still exchange data through emails and file transfers.
Proof of delivery and exceptions
Disputes over delivery status, damage and returns are hard to resolve without digital evidence.

Potential solutions

What we can build

Solution paths for the sector, each delivered through one or more of our services.

Use cases

Typical use cases

Examples of where these solutions apply day to day.

  • Last-mile delivery management
  • Live shipment tracking portals for customers
  • Cold-chain temperature monitoring
  • Warehouse picking and packing apps
  • Fleet maintenance scheduling
  • Carrier and 3PL integration hubs
  • Logistics control-tower dashboards

Concept work

Related concept projects

Design explorations that show how we approach problems in this space, not client deliveries.

Concept Project: A design concept that shows how we think, not a delivered client project.Transport & Logistics

Masar: Fleet & Last-Mile Orchestration

A logistics platform concept that connects planning, dispatch, drivers and customers in one live picture, from the warehouse to the recipient’s door.

Services

Services behind these solutions

The engineering services these solution paths draw on.

  • ERP, CRM, HR and finance systems shaped around how you work: integrated, adaptable and built to grow with you.

    Used in 2 solution paths

  • Reliable pipelines, governed warehouses, and executive dashboards that turn scattered data into decisions.

    Used in 2 solution paths

  • Device integration, live telemetry and industrial dashboards that turn field signals into operational decisions.

    Used in 2 solution paths

  • Bilingual corporate sites, online stores and web platforms engineered for speed, security and scale.

    Used in 1 solution path

  • Native and cross-platform iOS and Android apps with polished Arabic UX, steady performance and a clear path to launch.

    Used in 1 solution path

  • LLMs, agents, RAG and computer vision grounded in your data, with clear controls on quality, security and cost.

    Used in 1 solution path

  • REST and GraphQL APIs, payments, webhooks, and event-driven integrations that make separate systems work as one.

    Used in 1 solution path

  • Research-led product design, from user journeys to production-ready design systems for complex enterprise interfaces.

    Used in 1 solution path

Let's shape the right solution for your organization.

Share your context and the outcomes you're after, and we'll propose a considered starting point and an honest plan.