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AMA GROUP

Concept Projects

How we think when we design serious systems

Nine design explorations across different sectors, showing how we frame a problem, shape an architecture and make experience decisions for Arabic-speaking and global users alike.

Work index

From the factory floor to the digital wallet

Each concept walks through the challenge, a proposed solution, the design rationale and an example architecture.

Showing 9 of 9

Concept Project: A design concept that shows how we think, not a delivered client project.

Manufacturing & Industrial Operations

MizanA Unified Enterprise Resource Platform

An Arabic-first ERP exploration that brings finance, procurement, inventory and production planning onto one operational record for a multi-site manufacturer.

  • TypeScript
  • Next.js
  • NestJS
  • PostgreSQL
Concept Project: A design concept that shows how we think, not a delivered client project.

Internal Operations in Financial Services

SanadAn Arabic-First Enterprise Assistant

An AI assistant concept that answers a financial institution’s staff from its own policies and procedures, citing its sources and respecting permissions.

  • Python
  • FastAPI
  • LangGraph
  • vLLM
Concept Project: A design concept that shows how we think, not a delivered client project.

Retail & E-commerce

RawajA Unified Commerce Ecosystem

A headless commerce exploration that connects web store, mobile app, physical branches and marketplaces through one inventory and a seamless Arabic shopping experience.

  • Next.js
  • React Native
  • TypeScript
  • NestJS
Concept Project: A design concept that shows how we think, not a delivered client project.

Real Estate & Property Management

IwanSmart Property Operations Platform

A platform concept that runs a property portfolio from lease to maintenance, bringing owners, tenants, technicians and connected buildings into one place.

  • Flutter
  • Dart
  • Next.js
  • TypeScript
Concept Project: A design concept that shows how we think, not a delivered client project.

Healthcare

NabdA Connected Patient Access Platform

A concept platform that streamlines the patient journey from booking to the clinic door across multiple branches, integrated through HL7 FHIR.

  • Flutter
  • Next.js
  • TypeScript
  • Kotlin
Illustrative Solution: A model of a possible solution, not completed client work.

Finance & Performance Management

MarsadA Financial Analytics Workspace

An illustrative analytics platform that gives the finance office one trusted number, from the executive dashboard down to the original journal line.

  • dbt
  • Apache Airflow
  • Airbyte
  • Debezium
Concept Project: A design concept that shows how we think, not a delivered client project.

Transport & Logistics

MasarFleet & Last-Mile Orchestration

A logistics platform concept that connects planning, dispatch, drivers and customers in one live picture, from the warehouse to the recipient’s door.

  • Flutter
  • React
  • TypeScript
  • Go
Concept Project: A design concept that shows how we think, not a delivered client project.

Fintech

HasalaA Digital Wallet & Money App

A consumer fintech concept combining account, card, instant payments and savings goals, built on a ledger with no tolerance for error.

  • Swift
  • SwiftUI
  • Kotlin
  • Jetpack Compose
Illustrative Solution: A model of a possible solution, not completed client work.

Technology Startups

FalakA Multi-Tenant SaaS Foundation

An illustrative cloud-native SaaS architecture that separates control plane from data plane and grows from the first customer to enterprise accounts without a rebuild.

  • Kubernetes
  • Argo CD
  • Terraform
  • Istio

Have a challenge that deserves the same depth?

Tell us what you need to build. We will frame it, design it and engineer it with the same rigor you see in these concepts.