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AMA GROUP

Sector perspective

Financial Services & Fintech

Financial institutions and fintech ventures now compete on trust, speed to market and the quality of every interaction. AMA GROUP engineers the secure platforms, digital channels and data foundations that let them launch with confidence and evolve without disrupting the business.

This page describes potential solutions for the sector. It does not refer to existing clients.

Service map: the lit codes are the services behind this sector's potential solutions.

  • AWebsites & Web Applications
  • BMobile Applications
  • CAI & Intelligent Systems
  • DEnterprise Software
  • ECloud & DevOps
  • FSecurity Engineering
  • GData Engineering & BI
  • HAPI & Integration
  • JUI/UX & Product Design

Context

Saudi Arabia's financial sector is moving quickly toward a less cash-dependent, digitally native future. The Financial Sector Development Program under Vision 2030, the Saudi Central Bank's open banking direction and a fast-growing fintech ecosystem are reshaping how people save, borrow, pay and invest. They are also raising expectations of every digital touchpoint.

Internationally, the same forces are at work: embedded finance, instant payments and API-first banking. The real opportunity lies in modernizing core customer journeys without compromising security or regulatory alignment: automating manual back-office work, opening data responsibly through well-governed APIs, and turning transaction data into decisions.

Challenges

Where the friction is

Recurring pressures we design around from the first workshop.

Rigid legacy cores
Core and back-office systems designed for branch banking struggle to support real-time, API-driven products.
An expanding attack surface
Every new channel widens exposure, demanding strong identity controls, end-to-end encryption and continuous monitoring.
Keeping pace with regulation
Products must be designed from day one around evolving regulatory, data-protection and audit requirements.
Fragmented customer data
Customer information scattered across systems blocks personalization and a single view of risk.
Consumer-grade expectations
Customers judge every financial app against the best consumer apps they use daily, and have little patience for friction.

Potential solutions

What we can build

Solution paths for the sector, each delivered through one or more of our services.

Use cases

Typical use cases

Examples of where these solutions apply day to day.

  • Digital customer onboarding with eKYC
  • Mobile wallets and peer-to-peer transfers
  • Consumer lending and buy-now-pay-later journeys
  • Merchant payment and settlement portals
  • Fraud detection and transaction monitoring
  • Investment and portfolio dashboards
  • Automated account reconciliation

Concept work

Related concept projects

Design explorations that show how we approach problems in this space, not client deliveries.

Concept Project: A design concept that shows how we think, not a delivered client project.Fintech

Hasala: A Digital Wallet & Money App

A consumer fintech concept combining account, card, instant payments and savings goals, built on a ledger with no tolerance for error.

Illustrative Solution: A model of a possible solution, not completed client work.Finance & Performance Management

Marsad: A Financial Analytics Workspace

An illustrative analytics platform that gives the finance office one trusted number, from the executive dashboard down to the original journal line.

Services

Services behind these solutions

The engineering services these solution paths draw on.

  • LLMs, agents, RAG and computer vision grounded in your data, with clear controls on quality, security and cost.

    Used in 2 solution paths

  • ERP, CRM, HR and finance systems shaped around how you work: integrated, adaptable and built to grow with you.

    Used in 2 solution paths

  • Security built into architecture, code, and delivery pipelines from day one, not bolted on after launch.

    Used in 2 solution paths

  • Reliable pipelines, governed warehouses, and executive dashboards that turn scattered data into decisions.

    Used in 2 solution paths

  • REST and GraphQL APIs, payments, webhooks, and event-driven integrations that make separate systems work as one.

    Used in 2 solution paths

  • Bilingual corporate sites, online stores and web platforms engineered for speed, security and scale.

    Used in 1 solution path

  • Native and cross-platform iOS and Android apps with polished Arabic UX, steady performance and a clear path to launch.

    Used in 1 solution path

  • Secure, scalable cloud foundations, automated delivery pipelines and full observability on AWS, Azure and Google Cloud.

    Used in 1 solution path

  • Research-led product design, from user journeys to production-ready design systems for complex enterprise interfaces.

    Used in 1 solution path

Let's shape the right solution for your organization.

Share your context and the outcomes you're after, and we'll propose a considered starting point and an honest plan.